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Senior Data Analyst
Manhattan, NY, US (Hybrid)
Description
SENIOR DATA ANALYST
Who We Are
We are a fiercely entrepreneurial ad agency that blends creativity and performance to build great brands. We call this approach Soul + Science. With offices in San Francisco, New York, Chicago and Seattle, we serve as collaborative business partners to some of the world’s best brands including Ben & Jerry’s, Jose Cuervo, Alaska Airlines, Charles Schwab and OkCupid, among others.
Being a Mekanista requires a rare combination of being a weird, fearless and wonderful person who enjoys birthday cakes, well-behaved dogs, and shared sensibility of respect and not taking ourselves too seriously.
Mekanism has been named to Ad Age’s A-List and twice to their Best Places to Work list. Most recently, Mekanism was named Independent Agency of the Year by The Drum and a Top 10 Most Effective Independent Agency in the US by the Effie Index. We have been profiled by The New York Times, Fast Company and ABC’s Nightline. Our campaign methodologies are studied by Harvard Business School.
Role:
Data is at the core of everything we do here at Mekanism. As a Senior Intelligence Analyst you will work hands-on with client data to develop strategic insights that help drive our work forward. In this role you will be responsible for creating datasets, building dashboards, deep-dives into data, and reporting. The ideal candidate is passionate about analytics, marketing & media and dedicated to leveraging data to solve complex business problems.
Responsibilities:
- Analyze & report on client data including media, web analytics, social media, brand health & performance data
- Build, maintain, and assure quality of data sets aggregating multiple sources
- Develop client-facing reports & data visualizations to bring analytical insights to life
- Collaborate with internal & external teams to develop strategic recommendations based on insights from data
- Contribute to building measurement strategies including learning objectives, measurement plans, and tagging strategy
- Develop & innovate analytics practices at Mekanism
Qualifications:
- 3 - 5 years of relevant experience
- Analytically-minded & detail-oriented
- An entrepreneurial spirit and passion for solving problems with data
- Proficiency in Excel/Google Sheets
- Working knowledge of analytics tools such as Google Analytics 4, Adobe, Tableau or Data Studio
- Working knowledge of marketing platforms such as GMP, Facebook, and DCM
- Working knowledge of digital analytics & media
- Experience with languages such as Python, SQL, or R a plus
- Experience with AI a plus
- A love for all things data and an interest in building your skills
Salary: $105,000 - $115,000
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