Media Supervisor
Manhattan, NY, US (Hybrid)
Description
MEDIA SUPERVISOR
Who We Are
We are a fiercely entrepreneurial ad agency that blends creativity and performance to build great brands. We call this approach Soul + Science. With offices in San Francisco, New York, Chicago and Seattle, we serve as collaborative business partners to some of the world’s best brands including Jose Cuervo, Alaska Airlines, Charles Schwab and Harmless Harvest, among others.
Being a Mekanista requires a rare combination of being a weird, fearless and wonderful person who enjoys birthday cakes, well-behaved dogs, and shared sensibility of respect and not taking ourselves too seriously.
Mekanism has been named to Ad Age’s A-List and twice to their Best Places to Work list. Most recently, Mekanism was named Independent Agency of the Year by The Drum and a Top 10 Most Effective Independent Agency in the US by the Effie Index. We have been profiled by The New York Times, Fast Company and ABC’s Nightline. Our campaign methodologies are studied by Harvard Business School.
Key Areas of Responsibility:
Media Strategy Leadership: Lead with minimal oversight Media Strategy & Planning. Including: Budget planning, Strategic media channel strategy & planning, Tactical Media Planning process in a strategic, mature, and self-guided manner, on a high volume of accounts. Develops and delivers Audience profiles/insights, media plans (across media capabilities).
Client Management: Overall campaign and client management, identifying performance drivers, confidently recommending an appropriate course of action for optimizations, evaluating progress and escalating as necessary. Acting as a go to for industry expertise, POV’s and general best practices catered to their business objectives and outcomes
Mentorship and Team Leader:
Mastery of all Campaign Management Activities that also focuses on training and elevating junior team expertise. In tandem with your Director, work with junior team on upskilling, performance management and growth trajectories
Partnership Innovation: With your strong digital / mobile / social / emerging media chops and passion, help us crack innovation for our clients when working with publishers and other media companies.
Data & Tech: Use data and technology creatively to tackle and solve client challenges. Think laterally about personalized experiences and how to make them effective.
New Business: Desire to participate in new business pitches in a supporting or lead role
Qualifications:
- At least 5years of experience with a media agency, experience with a fully integrated agency is a plus
- Ability to evaluate and understand a client brief and translate into an actionable Media Plan from Audience frameworks through to Measurement Plans
- Strong foundation in cross-channel planning experience, with expertise in Digital and Social (Traditional channels are a plus but not required)
- Experience managing and developing junior team members
- Comfortable interfacing with senior clients on a regular basis - This means you should like to, and be proficient at, presenting and work-shopping with clients on complex problems.
- Be a clear lane of communication between leadership and junior team members being able to mange both up and down
- Confidently lead media strategy, tactical planning, execution, and reporting with minimal oversight
- Experience with Simmons/MRI, Media Mix Modeling Tools, DCM, and Competitive Media Tools are essential
- Experience executing paid social and digital tools is essential (Ad Trafficking, Meta, X, LinkedIn, Pinterest, TikTok, AdWords, DCM, etc.)
Salary: $90,000 - $95,000
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