Social Strategy Director

Manhattan, NY, US (Hybrid)
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Description

SOCIAL STRATEGY DIRECTOR

Mekanism New York

 

Who We Are

We are a fiercely entrepreneurial ad agency that blends creativity and performance to build great brands. We call this approach Soul + Science. With offices in San Francisco, New York, Chicago and Seattle, we serve as collaborative business partners to some of the world’s best brands including Jose Cuervo, Alaska Airlines, Charles Schwab and Harmless Harvest, among others.

Being a Mekanista requires a rare combination of being a weird, fearless and wonderful person who enjoys birthday cakes, well-behaved dogs, and shared sensibility of respect and not taking ourselves too seriously.

Mekanism has been named to Ad Age’s A-List and twice to their Best Places to Work list. Most recently, Mekanism was named Independent Agency of the Year by The Drum and a Top 10 Most Effective Independent Agency in the US by the Effie Index. We have been profiled by The New York Times, Fast Company and ABC’s Nightline. Our campaign methodologies are studied by Harvard Business School.

 

Social Strategy Director: 

We are seeking a dynamic Social Strategy Director to lead our social strategy team and elevate our clients' social presence to new heights. The ideal candidate will possess a deep understanding of social media—across owned, earned, and paid channels—and will hold the agency and brand teams to the highest creative and strategic standards. This role requires a visionary who can see the big picture while pushing for excellence in day-to-day deliverables.

Key Responsibilities:

  • Creative and Strategic Leadership:
    • Uphold A+ creative and strategic standards across all projects.
    • Enhance ideas and ensure the delivery of outstanding social work that aligns with client objectives.
    • Identify and present strategic opportunities to upsell clients and grow their channels.
  • Oversight and Team Management:
    • Oversee and guide the office team through regular 1:1s, performance management, and constructive feedback.
    • Cultivate a collaborative team environment, fostering growth and improvement across the organization.
    • Mentor and support team members, promoting a culture of knowledge-sharing and collaboration.
  • Client Engagement and Presentations:
    • Support pitches and key presentations from conception to execution, ensuring strategies and creative outputs meet the highest standards.
    • Build strong, credible relationships with senior executives and clients, articulating strategic vision and insights effectively.
  • Quality Control and Execution:
    • Discern high-quality work from subpar submissions; provide actionable feedback to writers and designers to ensure excellence.
    • Maintain an overarching view of projects, ensuring alignment with client goals while pushing for innovative solutions.

Qualifications:

  • 7+ years of experience in social media strategy, with a focus on agency work.
  • Proven track record of delivering high-quality, creative social campaigns.
  • Exceptional leadership and team management skills.
  • Strong ability to mentor and motivate team members.
  • Excellent communication and presentation skills, with the confidence to lead pitches independently.
  • Deep understanding of the social media landscape and current trends.



Salary: $140,000

 

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