Group Social Strategy Director

Manhattan, NY, US (Hybrid)
✓ Dental Insurance ✓ Disability Insurance ✓ Health Insurance ✓ Life Insurance

Description

GROUP SOCIAL STRATEGY DIRECTOR

 

Who We Are

We are a fiercely entrepreneurial ad agency that blends creativity and performance to build great brands. We call this approach Soul + Science. With offices in San Francisco, New York, Chicago and Seattle, we serve as collaborative business partners to some of the world’s best brands including Jose Cuervo, Alaska Airlines, Charles Schwab and Harmless Harvest, among others.

Being a Mekanista requires a rare combination of being a weird, fearless and wonderful person who enjoys birthday cakes, well-behaved dogs, and shared sensibility of respect and not taking ourselves too seriously.

Mekanism has been named to Ad Age’s A-List and twice to their Best Places to Work list. Most recently, Mekanism was named Independent Agency of the Year by The Drum and a Top 10 Most Effective Independent Agency in the US by the Effie Index. We have been profiled by The New York Times, Fast Company and ABC’s Nightline. Our campaign methodologies are studied by Harvard Business School.

 

Group Social Director

The Group Social Director is responsible for partnering with the Head of Social on the strategic output of the social department across brands, pushing the strategy and work to be best-in-class social. In addition to living and breathing social media, they must possess strong problem solving skills, be able to build client relationships with in-house social teams, and inspire the agency to deliver social-first work.

 

Key Areas of Responsibility

  • Strategy Oversight: Oversee the development and implementation of social media strategies and integrated brand campaigns.
  • Client Whisperer: Must be able to build and maintain relationships with lead social clients and be able to make complex social strategies digestible for the c-suite. 
  • Trend Monitoring: Overseeing agency and client-facing POV on social trends, new ad formats, and platform updates.
  • Collaboration: Work with cross-agency teams to ensure social strategic rigor and integrity.
  • Leadership and Mentorship: Provide guidance and mentorship to social strategy leads.

 

Qualifications

  • At least 9 years of experience in an agency environment 
  • Excellent communication/presentation skills, comfortable crafting larger narratives/stories in presentations and reports
  • Proven ability to orchestrate large-scale programs across multiple social platforms
  • Success in presenting strategic solutions and POVs that engage consumers and build brands on social channels 
  • The ability to work and thrive in a complex and fast growing environment
  • Innate curiosity, enthusiasm and aptitude with the ability to see the big picture as well as be hands on 
  • Experience with influencer marketing, community management (real time / reactive content), and paid social



Salary: $175,000

 

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